Notice: Function _load_textdomain_just_in_time was called incorrectly. Translation loading for the acf domain was triggered too early. This is usually an indicator for some code in the plugin or theme running too early. Translations should be loaded at the init action or later. Please see Debugging in WordPress for more information. (This message was added in version 6.7.0.) in /home/domains/vol4/417/2753417/user/htdocs/roi/wp-includes/functions.php on line 6260
{"id":11562,"date":"2023-11-06T21:59:11","date_gmt":"2023-11-06T21:59:11","guid":{"rendered":"https:\/\/designdevprogress.co.uk\/roi\/?page_id=11562"},"modified":"2023-11-10T19:05:14","modified_gmt":"2023-11-10T19:05:14","slug":"home","status":"publish","type":"page","link":"https:\/\/designdevprogress.co.uk\/roi\/","title":{"rendered":"Home"},"content":{"rendered":"
\n \"\"
\n
\n
\n

\n Better Decisions, Winning<\/span> Products. <\/h1>\n

Understand your target consumers with fast, cost-effective insight to make the right product decisions at the right time.<\/p>\n

\n \n Try Vypr free <\/a>\n Discover More<\/a>\n <\/div>\n <\/div>\n
\n <\/div>\n <\/div>\n <\/div>\n \n \n <\/section>\n\n\n\n
\n

\n Our Customers<\/span><\/h2>\n\n\n

Discover how we’re helping 100’s customers develop winning products.<\/p>\n<\/div><\/div>\n\n\n\n

\n
\n \n \"Vypr\n <\/a>\n <\/div>\n\n\n<\/div>\n\n\n\n
\n \n \"Vypr\n <\/a>\n <\/div>\n\n\n<\/div>\n\n\n\n
\n \n \"Vypr\n <\/a>\n <\/div>\n\n\n<\/div>\n\n\n\n
\n \n \"Vypr\n <\/a>\n <\/div>\n\n\n<\/div>\n<\/div>\n\n\n\n
\n
\n
View case studies<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n
\n
\n
\n

Targeted, robust, consumer data at speed<\/h1>\n\n\n\n

Segment and target your ideal consumer, with results back in minutes, giving you clear feedback on initial concepts, product names, branding, packaging, pricing, and so much more.<\/p>\n\n\n\n

\n
Learn more<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\n\n
\n
\n \n \n \n \n \n \n <\/svg>\n <\/div>\n <\/div>\n
\n

Number of Demographics<\/h3>\n
0<\/div>\n <\/div>\n\n <\/div>\n
\n\n
\n
\n \n \n \n \n <\/svg>\n <\/div>\n <\/div>\n
\n

Steers Answered (weekly)<\/h3>\n
0<\/div>\n <\/div>\n\n <\/div>\n
\n\n
\n
\n \n \n \n \n \n \n \n \n <\/svg>\n <\/div>\n <\/div>\n
\n

Response time (minutes)<\/h3>\n
0<\/div>\n <\/div>\n\n <\/div>\n <\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n
\n

\n Product Intelligence Platform<\/h1>\n\n\n
\n
\n

Discover how Vypr works<\/strong><\/p>\n\n\n\n

At Vypr, our role is to amplify the consumer voice. With a diverse community exceeding 75,000 active users, we help you place the consumer at the centre of every decision you make. Upload steers (questions) through our easy-to-use desktop platform and gain predictive consumer insights from the Vypr Community.<\/p>\n\n\n\n

Empower your business to stay ahead of ever-evolving changes in customer behaviour with cost-effective consumer insights from our product intelligence platform. Our platform facilitates faster, more agile product development through our expert support and cutting-edge research technologies.<\/p>\n\n\n\n

\n
Learn more<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n\n \n Collaborative and intuitive platform <\/a>\n \n
\n Make winning decisions that are 100% consumer-centric and multi-team. We empower key decision-makers with the latest customer data available in a collaborative environment through our easy-to-use product intelligence platform. Vypr is designed for all teams and is easy to use, whatever your experience level, with expert support given along the way for robust and reliable insight. <\/div>\n \n <\/div>\n
\n\n \n Consumer-facing mobile app <\/a>\n \n
\n An engaged community translates to exceptional data quality. Vypr’s mobile-first app is connected to our proprietary consumer community, allowing us to properly engage them and avoid \u2018click for cash\u2019 consumers. \u200bWe give our consumers integrity scores and remove \u2018bad actors\u2019 with no hesitation. The process ensures robust, reliable data from real people. <\/div>\n \n <\/div>\n
\n\n \n Target your ideal customer <\/a>\n \n
\n Make data-driven decisions powered by robust consumer insight. With Vypr, you can put the consumer at the forefront of product decisions. Our product intelligence platform opens an insightful window into the preferences of your target segment with fast, customer data. <\/div>\n \n <\/div>\n
\n\n \n Create better products, faster <\/a>\n \n
\n Accelerate time to market with our innovative product intelligence platform. With robust consumer data at your fingertips, Vypr can help you drive efficiency and focus across all teams. From ideation to development and the optimisation of product performance, our platform can help you drive agile product innovation while increasing revenue and profitability. <\/div>\n \n <\/div>\n<\/div><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n
\n

\n The Vypr difference<\/span><\/h1>\n\n\n

Vypr allows you to understand the market and your consumers and test every element of your product offering.<\/p>\n\n\n\n

\n
\n
\"\"<\/figure>\n\n\n\n

Expert support<\/h3>\n\n\n\n

A product intelligence platform built by people like you, for people like you.<\/strong><\/p>\n\n\n\n

Get hands-on support from our expert Customer Growth Team. With 150+ years of combined experience in roles like yours, we understand what it takes to grow a business.<\/p>\n\n\n\n

\n
Learn more<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\"\"<\/figure>\n\n\n\n

Behavioural science<\/h3>\n\n\n\n

Backed by the latest research in behavioural science.<\/strong><\/p>\n\n\n\n

Vypr\u2019s scientific foundation ensures we can help you improve your product validation process with more robust predictive consumer intelligence.<\/p>\n\n\n\n

\n
Learn more<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n
\n
\"\"<\/figure>\n\n\n\n

Reliable data at speed<\/h3>\n\n\n\n

Say goodbye to guesswork; we turn decision-making into a science.<\/strong><\/p>\n\n\n\n

With access to reliable quantitative and qualitative data, you can make the right product decision at the right time and react to faster to market conditions.<\/p>\n\n\n\n

\n
Learn more<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n\n\n\n
\n\n

Understand your customers<\/h1>

Gain access to the Vypr Community. Our proprietary community allows you to segment and target your ideal consumer with results back in hours. You\u2019ll gain clear consumer feedback on initial concepts, product names, product features, branding, packaging, pricing, and so much more.<\/p>\n \n Learn more <\/a>\n

\n
\n
\n \n \n \n \n <\/svg>\n <\/div>\n <\/div>\n
\n

Scroll down for more…<\/p>\n <\/div>\n <\/div>\n\n <\/div>

\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div><\/div><\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div>
\"Vypr<\/div><\/div><\/div><\/div><\/div>

Brand Tracker<\/h2>

Discover how your customers truly feel about your brand with Vypr\u2019s brand tracking service, \u201cDo They Love Us?\u201d<\/p>\n

With our brand tracker, you can gain invaluable insights into the health and perception of your brand, as well as the impact of your promotional efforts. Monitor performance before and after campaigns, track a category before entering the market, measure your brand against competitors, and more.<\/p>\n \n Learn more <\/a>\n <\/div><\/div><\/div>

VyPops<\/h2>

Bring consumer feedback to life with VyPops to make well-informed decisions at every stage of product development.<\/p>\n

With VyPops, you can ask a qualitative steer to our community and receive 15 impactful video responses. See real customers sharing their thoughts on your brand and products. Integrate these cost-effective video insights into your workflows to better understand what your customers need, powering product success.<\/p>\n \n Learn more <\/a>\n <\/div><\/div><\/div>

Advanced Segmentation<\/h2>

With Vypr, targeting specific groups of consumers and uncovering intriguing insights tailored to your business is easier than ever.<\/p>\n

Advanced Segmentation is our bespoke service wherein you can combine more than three demographics in your segment. You can segment your sample by a large range of variables, including age, gender, shopping habits, attitudes and more. Our Customer Growth Team will help you replicate the segmentations you typically use to understand your target audiences on the Vypr platform.<\/p>\n \n Learn more <\/a>\n <\/div><\/div><\/div>\n<\/div><\/div><\/div>\n\n\n

\"\"\n
\n
\n\n
\n \"Hallmark\"\n <\/div>\n\n \n \n \n \n \n \n \n <\/svg>\n\n
\n \u201cVYPR has been an invaluable tool that has enabled us to change conversations with customers\u201d <\/div>\n

\n Rachel Goodman<\/span>,
\n Product and Creative Director<\/span>\n <\/p>\n

Read more<\/a><\/p>\n <\/div>\n <\/div>\n <\/section>\n\n\n\n

\n
\n

Research & Resources<\/h1>\n\n\n \n